The .DIRECT extension has entered the General Availability phase, therefore now it is possible to order/apply for domain names within the: .DIRECT extension/suffix. Please contact our support via e-mail or use the contact form in order to buy .DIRECT domains.
The new .DIRECT TLD extension can be a valuable means of emphasising the nature of services or products offered on your site. Whether retail or wholesale, products or services, dealing with clients and customers directly can save time and money. A .DIRECT address may help you connect with potential and existing customers and differentiate your site among the competition.
.DIRECT is a new generic Top-Level Domain (E-commerce & Consumer Niche gTLD) announced by ICANN, the Internet domain authority. The New gTLD Program`s goal is to enhance competition, innovation, and consumer choice. You can see it as your opportunity to get that perfect domain which has been taken by someone else. The introduction of .DIRECT domain extension is divided into three phases: Pre-registration, Sunrise and Landrush. After Landrush period, the .DIRECT domain will become public and registrations will be available to everyone (General availability).
If you are not a brand owner, before General availability you are allowed to take part only in the first phase and pre-register your desired domain names within .DIRECT. The use of our gTLD pre-registration module is free of charge and without any obligation to buy later on. We will keep you updated on future developments related to your preregistered domains, including information about pricing and regulations, once these have been announced by the registry responsible for a given gTLD. Please note that pre-registration of .DIRECT is not a queue. Although we will try our best, we cannot provide any kind of guarantee that pre-registration will eventually lead to successful registration of your chosen domain within the .DIRECT extension.
If you wish to secure your rights to a specific domain name, please choose our Managed TMCH Submission service which offers trademark owners a simple yet efficient way to monitor and protect their brands. It is also the only way by which trademark owners can participate in designated Sunrise periods.
For non-trademark holders Pre-registration of .DIRECT will be available until General availability.
The .DIRECT extension provides a new opportunity to create a unique address on the Internet. If you offer direct sale or services, the domain may become a great tool for marking your online presence. Since the term .DIRECT is so versatile, it is possible to apply it to a variety of fields. If you wish to stress timeliness, personalised service, immediate delivery or first-hand information, the .DIRECT domain may be a good choice. A .DIRECT address may help you stress that your products and services are provided without a middleman and attract interested customers to your website.
If you would like more information about the .DIRECT domain ending, have other questions about the E-commerce & Consumer Niche domains or our pre-registration service, please don't hesitate to contact us at relations@web-solutions.eu or via phone: +44 (0) 20 4571 1971